CleverPatch

In partnership with The Village of Useful.

Paint, googly eyes, stick echidnas and a whole lot of felt. Refreshing the digital presence for one of Australia’s favourite craft suppliers was always going to be fun.

CleverPatch

CleverPatch knows craft. 100% Australian owned with a combined 75 years in the craft industry, CleverPatch is a brand synonymous with craft in schools, early childhood centres and homes Australia-wide.

To refresh the digital presence, Newism, again working closely with The Village of Useful, developed a customer-focused eCommerce site and storefront. Fully responsive, the new site features a strong emphasis on the fun, energy and imperfections that go with getting stuck into some papier mache or making your own rocket.

Built with speed, ease of use and usefulness in mind, the site caters for both CleverPatch’s first-time and existing customers by including a stack of new improvements like predictive search, product and idea filtering, activity sheets, customer photos, online catalogues and a seamless checkout process. CleverPatch is about the growth that comes from exploration and freedom of creative expression. We've been honoured to do our bit to stimulate the growth of children, parents and educators everywhere.

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Jack Daniel’s Holiday Select

In partnership with ArnoldFurnace.

To celebrate the festive season, Jack Daniel’s Australia, in partnership with Arnold Furnace and Newism, put together a one-of-a-kind christmas experience.

Jack Daniel’s Holiday Select

In conjunction with Arnold Furnace, Newism produced an incredibly detailed environment, taking users through Jack Daniel’s Lynchburg Distillery in Tennessee.

Featuring heavy use of video and detailed design in-line with the Jack Daniel’s brand, this immersive experience provided users with a feel for the tradition and brand synonymous with Jack Daniel’s. With the ability to enter various competitions, send Jack Daniel's branded e-cards, discover recipes and much more, users could make their way throughout the snow covered country side and learn a little about "Mr Jack".

Up against a tight deadline, Newism delivered this highly technical and detailedly crafted site. The site even picked up a covetted awwward.

Says Tom Spicer, executive creative director of Arnold Furnace: "From a creative perspective it’s one you love to work on because it shares the same passion for craft as all good creative departments and it’s fair to say this has been a labor of love for the agency and all our partners. Massive shout out to Cream for bringing the 3D environment to life and to Newism for their digital design and build expertise, not to mention delivering it on time, in such a short space of time."

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Inspirations Paint

In partnership with The Village of Useful.

With our friends at The Village of Useful, Newism updated the digital presence of Australia’s leading chain of specialty paint stores, Inspirations Paint

Inspirations Paint

Inspirations Paint is Australia’s largest chain of specialty paint stores, with over 100 stores nationwide.

With it’s new brand promise of ‘Personal attention to your painting project’, developed by the team at The Village of Useful, Newism set about designing & building a powerful eCommerce platform to compliment their brand repositioning.

Incorporated with Inspirations Paint POS system, Newism put together an accessible, functional storefront, one that allows users to purchase products, view the latest in colour trends and exclusive project galleries, as well as helpful articles on all things paint.

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Home of the Famous

In partnership with The Village of Useful

Newism, teaming up with The Village of Useful, developed an award-winning site for a "schnitzel-cooking, wrap-rolling, gut-filling, disher-outer of sweet times."

Home of the Famous

Harrys Schnitzel Joint is fast becoming a Newcastle institution. A delicious, flattened, crumbed & goldened institution.

With a strong focus on social media and some stunning new branding, Harrys Schnitzel Joint, came to us, via the guys at The Village of Useful, with the idea of putting together a smooth little site that "would give this crumbed jewel the respect it deserves".

Emphasising Facebook and instagram feeds and some clever branding, Newism put together an award winning site full of character and flavour. And we have the giant silver thong to prove it.

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Ausdance

In partnership with Ausdance.

Ausdance is Australia's peak body for dance. Its goals are "educating, inspiring and supporting the dance community in reaching its potential as a dynamic force within local, national and international communities".

Ausdance

Ausdance provide leadership in dance education, advocacy, policy development and debate.

A revamp of their site called for a contemporary design to complement their style guide, partnered with a solid content management system with integrated e-commerce.

Newism worked closely with Ausdance to supply them with a highly customised ExpressionEngine installation, featuring e-commerce, advanced threaded commenting to encourage discussion, and a suite of custom publishing tools.

Faced with the daunting challenge of a veritable tome of information, the content curators at Ausdance are thrilled with the flexibility and efficiency of their new CMS.

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Campaign Monitor

In partnership with Campaign Monitor and 31Three

Newism was responsible for the front-end build and ExpressionEngine implementation of the Campaign Monitor website. In collaboration with 31Three, it has become one of the most iconic ExpressionEngine sites in the industry.

Campaign Monitor

An email-marketing product we know and love, masterful design by Jesse Bennett-Chamberlain from 31Three, and a savvy local client—bliss!

Sydney-based software developers Freshview had commissioned a gorgeous new site design for their flagship email-marketing product Campaign Monitor; what they needed was a skilled ExpressionEngine development team who embraced their own attention-to-detail and focus on quality.

The project’s biggest challenge was the consolidation of several years of blog content from separate Wordpress and MovableType blogs. Most importantly, any user bookmarks for these posts had to load the correct archived con

The Campaign Monitor site remains one of the most highly trafficked ExpressionEngine sites to this day, which is testament to its great design and Campaign Monitor’s fanatical support of its customers. For an insightful look into the world of online advertising, check out founder Dave Greiner’s blog post on the results of the banner campaign.

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Fix Outlook

In partnership with Campaign Monitor

FixOutlook.org is a Twitter-powered viral protest site aimed at convincing Microsoft to support web standards in Outlook. Over 20,000 tweets in 24 hours got Microsoft's attention and the web buzzing, with an official response from Redmond and high profile media coverage.

Fix Outlook

With the launch of Outlook 2010, Microsoft single-handedly cemented HTML email development in the dark ages. There were lots of complaints.

Being passionate advocates of web standards, Campaign Monitor set about rallying the email development community to join them in expressing their frustration to Microsoft. The battle-plan of Fix Outlook was simple: bombard Microsoft by asking the community to tweet the hash-tag #fixoutlook.

To fully engage the community we gave every virtual protester their 15 minutes of fame by displaying their Twitter avatars alongside their tweets. Then we displayed hundreds of avatars at a time in a giant, live-updating Twitter wall. The effect was so compelling that news of the campaign rapidly spread across the web.

Over 20,000 #fixoutlook tweets in first 24 hours got the topic trending on Twitter, major online news coverage, and most importantly, an official response from Microsoft. The Fix Outlook campaign is still resonating today, and we hope that our part in the project takes the industry one step closer towards standards compliance, and better looking email for everyone.

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Gradschool

in partnership with The University of Newcastle

For over 11 years, GradSchool has been responsible for delivering postgraduate coursework programs to thousands of students spread over 60 countries. The University of Newcastle partnered with Newism to help strengthen their online presence.

Gradschool

GradSchool delivers online training courses and postgraduate programs to thousands of students spread all over the globe.

The University of Newcastle approached Newism to provide a refreshed digital marketing strategy for 2012 which would improve user experience throughout their website while evolving their online branding.

Gradschool’s website redesign focused on several key areas: streamlining pathways to desired content, providing a richer user experience through improved graphics and increasing conversion rates via more obvious calls-to-action. The most challenging part of the project was that this had to be accomplished within the confines of a proprietary content management system.

To help promote the redesigned website, Newism also created a series of Flash banners and personalised email campaigns targeted to appeal to past graduate students.

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Michelle Bridges 12WBT

In partnership with MBOP

Popular Australian fitness guru and television personality Michelle Bridges has improved the lives of thousands of her followers by helping them lose weight and get fit.
Newism are proud to have been part of her incredible journey.

Michelle Bridges 12WBT

The Michelle Bridges 12 Week Body Transformation is a hugely popular online fitness program.

Members sign up for 12 weeks of online support from Michelle Bridges, and from the thousands of fellow members who join for each round. As part of their membership they receive exercise and nutrition plans, and most importantly, moral support and mind-set lessons that set them up for success.

The 12WBT forums are definitely the most utilised area of the site; as are the weekly live video streams and chats. A mobile app was high on the list of member requests, so early in the program a jQuery Touch version of the site was developed. This was met with huge praise from members, as it allowed them to take their program with them to their workout.

Spreading the word via social networking was key to the 12WBT’s rapid subscriber uptake, and huge increases in social reach were achieved via tightly integrated Facebook Connect functionality, a solid Twitter marketing plan, and regular member updates via 12WBT branded HTML emails.

User-generated fitness events were the last piece of functionality we implemented on the site, and this demonstrated to us just how much the psychology of the members had improved for the better thanks to the program. We weren’t prepared for it, but the 12 Week Body Transformation really does change the lives of its members – something that Newism is very to proud to have been a part of.

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Huawei Mobile

In partnership with ArnoldFurnace

Huawei's entrance into the Australian market represented the largest branding effort to date for the company. So successful was the launch in fact, that all of their global marketing is now being shifted to their Australian team.

Huawei Mobile

Huawei are a global manufacturer of advanced smart–phones and tablet devices based in China.

In collaboration with digital agency ArnoldFurnace, Newism developed a dynamic, youth-focused website, brimming with advanced technology and an extensive suite of social engagement tools.

Facebook Connect integration gives users the ability to browse their Facebook Wall inside a Huawei smart-phone; plus the fun of taking a picture of themselves via their web-cam and posting directly to their Facebook photo gallery.

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We hope you enjoyed our work. Now check out some of our services or get in touch if you’re already sold.

Clients

An online affair.

Newism have partnered with agencies such as ArnoldFurnace, Euro RSCG and Leo Burnett from day one, because for us, it’s a natural fit. Our role with them has ranged from fast–turnaround campaign support, to long-term consultation on projects for their most valued brands.

Not every project is a huge one however, nor is every client, but that doesn’t diminish our focus. Bespoke projects give us the chance to flex our creative muscles and keep us innovating. It’s our unending attention to detail that turns our new clients into valued partners.

“If you can manage to hire these guys, do it now!”

“Newism is one of those rare web development agencies that truly understands the web. They recently took us through a major redesign with some complex ExpressionEngine integration and the results have been fantastic. I can’t recommend them enough.”

David Greiner Founder, Freshview (creators of Campaign Monitor).

“Consistently great end product”

“Consistently great end product and a pleasure to deal with. Roll with the punches along the way and always have the resources to take on the work I’ve thrown their way – no matter how last minute!”

Tristan Parker Leo Burnett

“Dedicated team of all rounders”

“Newism are a small dedicated team of all rounders who have great technical knowledge and design smarts, and are willing to go the extra mile.”

Stephanie Carrick Unearthed Producer at Triple J

“We’ve thoroughly enjoyed working with them”

“We had a big idea—to change peoples lives for the better by creating an online health, fitness and mindset program. Newism helped us to achieve this dream and bring it to life, and we’ve thoroughly enjoyed working with them.”

Tim Phillips General Manager at 12wbt.com

Clients

Newism helps brands and agencies build successful businesses online.

We’re not all post-it notes and info-graphics; occasionally we produce exceptional online content, like this:

ExpressionEngine development
Symfony development
Social media (Facebook, Twitter, etc)
Email marketing
Online advertising
Analytics
Information architecture
Interface design
Front-end development
CMS customisation
Usability testing

Online Business Development

You’ve got an idea – how do you get it online and how do you ensure its success and longevity?

What platforms will enable rapid development and the ability to quickly pivot if your online strategy changes? How will this product be marketed? Which channels will get your product in front of the most engaged customer groups?

Our broad online experience means we’ve grown beyond just building websites – our focus is partnering with companies and start–ups who are after expert guidance and support in bringing their ideas to the web. We take our clients from project inception, through to sharing in the successes of their online business.

Our processes are structured and measurable, and are consistently refined to meet the needs of your business and the market.

People

A young, vibrant team of online professionals

Everyone in our team is an expert in their field, and that translates into great ideas and solid implementations of cutting-edge technology.

We have an easy-going culture, we’re all friendly and accommodating, and our clients have direct access to the team members working on their projects. This means responsive communication and happiness all round.

Work with us!

Newism are always on the lookout for creative new team members – think you’ve got what it takes to work with us? We’d love to meet you!

Wayde Christie

General Manager / Founder

Wayde began his online career in 1997 when he bought v1 of Macromedia Dreamweaver. Skip forward ten years of working in the trenches, Wayde and Leevi founded Newism.

As Creative Director, Wayde was responsible for the design, development and strategy on the majority of Newism’s projects. 2011 saw Wayde move into the new role of GM.

waydomatic

Leevi Graham

Executive Producer / Founder

Leevi is the Technical Director and one of the founding partners at Newism. It’s his responsibility to ensure that every website, CMS and blog Newism produces runs as fast and as smooth as possible before it hits the web.

A huge fan of open-source software and ExpressionEngine, Leevi has published over 20 ExpressionEngine extensions.

leevigraham

Ben Lidgard

Creative Director

benlidgard

Iain Saxon

Developer

iainsaxon

Iain Henderson

Front-end Developer

ihenderson

Ian Belcher

Developer

James Nowland

Front-end Developer

jnowland

We’d love to work with you.

Drop us a line team@newism.com.au

Newism Pty Ltd

Phone: +61 (2) 4925 3100
Fax: +61 (2) 4925 3133
Email: team@newism.com.au

Office

178 King Street
Newcastle, NSW
Australia 2300

Post

PO Box 48
Newcastle, NSW
Australia 2300

Latest Blog Posts

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Newism wins Best Web Design of the Year Award

Woot!

Newism partnering with our great friends at The Village just took out "Best Web Design of the Year Award" for: http://homeofthefamous.com.au/ at the The NEWi Awards for Digital Excellence.

We're honoured to not only work with Andy and Adam but to be recognised by the Lunatics Society and the Newcastle Digital community.

Congrats to everyone involved in the design, production and launch.

Special Projects

Bits & Pixels

A monthly social event for web designers and developers in Newcastle, where we chat about life, work and everything in between.

Join us on the third Saturday of each month for a chat about new tech, beer and other stuff.

When’s the next one?

EE-Garage – ExpressionEngine add-ons

Newism develop award winning ExpressionEngine add-ons; all of which are the highest quality and backed by great support.

Hand-crafted and widely loved, we’ve got some of the finest ExpressionEngine add-ons around.

Super-charge your engine